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Wednesday, September 26, 2007


3rd Process in Custom Screenprinting

We are finally at the printing process. The first type of printing is the output of the films. This happens by using a program call fastrip. It is a program that prints out each color in a design on a transparent film. This film will then be placed on a screen that coated with emulsion. The emulsion is light sensitive. Once we have the film positioned we place it under an exposure unit which is a fancy way of saying a light source. This light source burns the image into the screen. There is a screen burned for every color that will be printed in the design. For example, if you have a 4 color logo being custom screenprinted on a shirt you will have 4 screens made for that logo.

Each screen will go thru a process of inspection to make sure the image is crisp and clean of any defects. At this point we are ready to go to the press.

As you can see there is alot of work that goes into custom screen printing before the order ever has ink put on the shirt. This is what we consider the hard part. If the screens are done right the logo will typically come out looking just like the customer wants.

Don't hesitate to give me a shout if you have any questions about this process. I can be reached toll free at 888-222-9542.

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Tuesday, September 25, 2007


How Long Does Custom Screenprinting Take?

Custom screenprinting at doesn’t take as long as you might think. We typically can turn around new designs in 2 weeks and repeat designs in 1 week. What goes on in those 2 weeks you ask, I will show you. First we get all of your information and artwork ideas. Then our artist takes your custom logo or design and puts it into a program call adobe illustrator. Once the design is finished we send a proof for you to approve. Once the proof is okayed it goes to production. After a few days the product is customized and sent out via UPS Ground. Shipping depends on how far you are away from the sweet state of North Carolina. It is a pretty complex process, but is very organized and keeps everything as smooth as possible. That is why virtually all customers become repeat customers and long term friends.

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Friday, September 21, 2007


What color ink should I use if I screenprint one color?

When customers are custom screenprinting t shirts with a one color design, I recommend using a navy ink on light shirts and white on dark shirts. This doesn’t work in all cases, but in most cases the navy ink on light color shirts just gives the custom t-shirt a little color. Most people are used to seeing a black print on light colors, but this is dull and can become kind of boring. Let us jazz up you custom t-shirt with a navy print. Any budget can afford a one color print and now it doesn’t have to be boring. Just take the navy and place in some halftones and before you know it you custom screenprinted logo will look like a masterpiece.

If you have questions contact one of the custom t-shirt artist at and they will assist you in getting the best looking design possible for the least amount of money.

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Wednesday, September 19, 2007


How Much Do Tee Shirts Shrink?

Here is the question of all time. It is going to depend on the t-shirt. That is an easy way out of that question. All kidding aside, custom t shirts do shrink. It is the amount that becomes the problem in answering. Thru my years of dealing with custom screen printing on t shirts I have found that if you are very concerned about the shrinking you need to go with a 50/50 blend (50% polyester and 50% cotton). They are the best when it comes to shrinking. Personally I wouldn’t wear a 50/50 custom tees if I had a choice. I believe if you pick a good quality 100% cotton t-shirt like the anvil 979 or the g2000 by guildan you will be fine. Most 100% cotton t-shirts are preshrunk today and that means less shrinking after you wash it. They still say that it has the possibility of shrinking up to 8%. Shrinking is not a problem as long as you buy a good quality custom t shirt. You can find many different brands at where shrinking is at a minimum.

If you have any other questions about shrinkage please contact one of our friendly sales staff at 1-888-222-9542.

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Sunday, September 16, 2007


Should I Embroidery My Custom Hoodies

When it comes to how to customizing a hoodie, I leave it up to the customer. I usually want to know what they plan on using the hoodie for. If it is for a sporting event I would recommend custom screenprinting the hoodie. If it is for a corporate Christmas gift I would recommend the custom embroidery. Custom embroidered hoodies are a very nice way to stay warm and still look professional. There is nothing wrong with custom screen printed hoodie , but they are used more for sporting events or company functions. The next time you are looking for a custom hoodie give a call at 1-888-222-9542 and they will help you pick out the best custom embroidered or screenprinted hoodie for your event.

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Friday, September 14, 2007


How do I advertise with Custom T-Shirts

Custom screen printed t shirts is one of the best ways to advertise. Just the other day I was at my chiropractor and he was asking about my business. He wanted to know how much it was to make up some custom t-shirts for him to give away to all of his customers. When I told him we could print up 300 custom printed tees for under $1200.00 he about hit the floor. When you think about how many people you can have your logo in front of for that amount of money it is a no brainer. One thing to keep in mind when printing custom t-shirts is to print advertising on the back. I caught myself the other day trying to read a persons t-shirt that was printed on the front and felt very awkward. I believe people are very interested in what is on a custom screenprinted t shirt, but would rather read the back because no one will ever know they are reading it.

I hope this helps you in your marketing ideas. Just remember that custom screenprinted t shirts is a cheap and easy way to reach people that you can’t reach with any other media.

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Thursday, September 13, 2007


What Color of Inks Can I Use?

In custom screen printed tees the options for ink colors is unlimited. We can mix to your custom ink color at no cost to you. The best thing to do is to send over you custom artwork that you would like to be screenprinted on your custom t-shirt and label the colors with you custom pantone color. If you are able to give us a custom pantone color we will be able to mix the color to your specifications. There are a couple of things to keep in mind when custom mixing on custom tees. First we use plastisol inks which have a shiny texture, so your ink may be a little shinier than what your computer screen shows when looking at your custom pantone color. Secondly, we are unable to match exactly, in most cases we are able to get so close that no one can tell a difference between the pantone card and what is printed on the shirt. There a couple of reasons why this is not a perfect science. First, the ink is not always printing on a white surface which brings in the under color which distorts the outcome of the print. Secondly, there is human error involved because it is all done by hand.

If you have any questions about screen printing your custom tee shirts with custom pantone colors please give us a call at 1-888-222-9542.

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Wednesday, September 12, 2007


What does Embroidery Heads Mean?

I get asked all the time what does it mean when someone says they run X amount of heads. In custom embroidery you run embroidery machines that have different amounts of heads. What this means is if you are running a 6 head machine you have the capability to run 6 products at a time. Our preferred machine of choice is the Tajima 6 head machine. It has the capability of running up to 14 colors per design and is one of the best embroidery machines for caps. Basically on a 6 head machine you have 6 individual heads with 14 needles. They are quite amazing to watch. I catch myself walking thru my shop and just standing and staring at those amazing machines. At we run tajimas exclusively and have no plans of changing. If you are looking for custom embroidery then look no further, contact Bender Apparel Graphics for state of the art custom embroidery and witness the kind of quality you can get from Tajima embroidery machines.

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Bender Apparel Graphics, Inc.
Custom T-Shirts, Embroidered Shirts & Apparel
1841 Old Airport Rd.
New Bern, NC 28562
Local: 252-637-1100
Toll-free: 888-222-9542

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